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Disney Institute's professional development comes to Flint Dec. 4

Disney Institute is bringing its professional development program, Disney’s Approach to Business Excellence, to Flint from 8 a.m. to 4 p.m Dec. 4 at the Holiday Inn Gateway Centre, 5353 Gateway Centre. The event is sponsored by the Genesee Regional Chamber of Commerce (GRCC).

The event will allow professionals to learn how to drive business results, retain employees and satisfy customers through proven and adaptable Disney business philosophies.

“Our goal is to provide resources to help businesses in Flint and Genesee County succeed,” said Tim Herman, GRCC CEO. “Bringing Disney and its proven business practices to the region is one of many ways we are working to support economic growth.”

“This is a convenient way to experience Disney Institute programs in local business communities,” said Jeff James, Disney Institute vice president. “Our programs teach easily adaptable strategies and best practices that have been part of our company for more than 80 years.”

The Disney’s Approach to Business Excellence program introduces participants to five core Disney business principles:

  • Disney’s Approach to Leadership Excellence ~ Strong leadership is fundamental for organizations to grow and succeed. Participants will explore strategies and methods for improving team results through proven leadership philosophies that are used to exhibit the values and behaviors that generate results. 
  • Disney’s Approach to Selection, Training and Engagement ~ The Disney corporate culture instills pride and ownership in Disney employees. The same can be true for any organization looking to inspire and motivate employees. Participants explore the Disney approach to selection, training, retention and communication, all of which sustain a supportive and interactive culture. 
  • Disney’s Approach to Quality Service ~ In an era where everyone is competing for business and market share, excellent customer service isn’t a luxury, it is mission critical. Participants discover how Disney exceeds expectations through its service infrastructure, ongoing research and established service standards.
  • Disney’s Approach to Brand Loyalty ~ The relationship between consumer experiences and a company’s brand is vital and can generate superior bottom-line results. Participants explore strategies that deliver on an organization’s brand and retain customers for life.
  • Disney’s Approach to Creativity and Innovation ~ Focused on strategies and tactics that have helped Disney maintain its creative and innovative culture in good times and bad, this program can help other organizations be equally successful.

“What makes the Disney learning experience so different and meaningful is that we don’t simply teach theory,” said James. “We give participants an ‘insider’s look’ at business philosophies that have helped Disney consistently rank as one of the world’s most admired companies and brands. Engaging content presented in an entertaining fashion provides participants with tools that can literally transform their organizations.”

Program registration is $300 for GRCC members and $399 for non-members. Registration includes all course materials, breakfast and lunch. Contact Brian Sullivan at (810) 600-1404 or This email address is being protected from spambots. You need JavaScript enabled to view it. for more information and to register.

Disney Institute was created to showcase Disney best practices that easily adapt to other organizations. One of the most recognized names in professional development, Disney Institute travels the world offering engaging seminars, workshops and presentations, as well as fully customized programming.

Immersive learning experiences are also offered at Disney destinations in the Americas, Europe and Asia, enabling participants to go behind the scenes and see firsthand how business theory drives operational excellence. The Disney Institute client roster includes more than half of the Fortune 500 and a wide range of small businesses, nonprofits and government agencies. 

Visit www.disneyinstitute.com or www.facebook.com/disneyinstitute or follow the institue at www.twitter.com/disneyinstitute to learn more about the Disney Institute.

(Note: This report is provided as a service to our readers and a service to the group or individual mentioned in the release. Usually, only minor editing is done. The group or individual is responsible for all information provided.)

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